Impressive, well-designed signage can be a hugely effective marketing tool. Signage can help you showcase personality and values, generate brand awareness, and capture the attention of your target audience. When it comes to promoting your business with signage, you’ll find that there are a variety of options available. Here at Fuze Visual, we're highly-experienced in delivering quality, impactful signage solutions to businesses across Essex.
Determining the best signage solution for your business can feel a little overwhelming. So, we’ve compiled a list of some of the most popular types of signage and how it can benefit your business.
Window Graphics and Wall Displays
Enticing window graphics and bold wall displays often prove to be highly effective marketing tools. In particular, retail and commercial industries benefit greatly from these types of signage. Well-designed window displays help companies stand out from the crowd, set themselves apart from the competition and build brand awareness. As well as this, business-owners have the option of showcasing their products, services and special offers. Continue the use of impressive graphics inside with exciting, eye-catching wall displays.
Vehicle Wrapping
Investing in distinctive, eye-catching vehicle wrapping is an excellent way of getting your business noticed whilst you’re on the move. Vehicle wraps ensure that your brand, services and messaging are being seen at all times. Whether you’re passing through the local high-street, driving on the motorway or stuck in traffic, vehicle wrapping unlocks the potential of finding new customers with minimal effort. Unlike television, radio or online advertising, consumers are unable to switch off from this mode of marketing. High-quality vehicle wrapping not only captures the attention of potential customers but conveys the message that the company is professional and reliable.
Light-up Signage
Light-up signage can help businesses stand out, entice new customers, and showcase personality. It also has the potential to convey professionalism and improve visibility. Even on dull days and dark evenings, you can guarantee that your business will be noticed. Light-up signage is often considered as a form of security as the light can deter people from committing crimes such as theft or vandalism.
Hoarding Signage
Hoarding is commonly used on construction sites to protect the site, safeguard members of the public and adhere to health and safety guidelines. The hazardous nature of construction sites means that accidents and injuries are likely occurrences. Hoarding can prevent members of the public wandering onto the site and being injured. As well as this, hoarding is a great way of increasing brand awareness, generating more business and informing members of the public about the work taking place. Hoarding can also be beneficial when there’s a project that needs to be kept hidden in preparation of a big reveal or event.
Exhibition Signage
When attending an exhibition, standing out and making an impact is crucial. It’s likely that there will be plenty of other businesses all vying for the attention of your potential customers. A bold, well-designed banner or an impressive fabric display, can make all the difference when trying to get customers interested in your brand, products or services. Ensuring that your branding and logo is well-displayed is important for building brand awareness, creating intrigue and enticing customers to visit your stand.
These are just some of the different ways to utilise signage, you’ll find that there are options to suit every business. Here at Fuze Visual, we're experts in helping businesses in Colchester and across Essex with all of their signage needs.
Wondering how our signage solutions, graphic design and printing services can help your business in Colchester, Essex? Get in touch with our team.